Training

A successful presence in a developed startup ecosystem and creating a business in a competitive marketplace, such as the German startup ecosystem, necessitates knowing business fundamentals in globally competitive marketplaces. Our training department has developed online training programs for entrepreneurs to assist them in managing and developing their businesses.

The following three general areas are covered in our training:

Information technology

  • The essential aspects of utilizing information technology in the business
  • Principles of IT management
  • Information and knowledge management within the organization
  • IT Project Management
  • Digital technology’s impact on business models
  • Introduction to the Blockchain Technology and Cryptocurrencies

Business Administration

  • The most important aspects of starting and running a successful startup
  • Explanation of the startup maturity model
  • Business Plan (BP) and Pitch deck writing principles
  • Creation of a business model canvas
  • Copywriting and content production
  • Frameworks of marketing and digital marketing
  • Successful presence at financing meetings
  • Key points in brand management and branding
  • Pricing and sales basics
  • Customer relationship management

Business Administration

  • The most important aspects of starting and running a successful startup
  • Explanation of the startup maturity model
  • Business Plan (BP) and Pitch deck writing principles
  • Creation of a business model canvas
  • Copywriting and content production
  • Frameworks of marketing and digital marketing
  • Successful presence at financing meetings
  • Key points in brand management and branding
  • Pricing and sales basics
  • Customer relationship management